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NEW BALANCE SIGNS TWO-TIME NBA ALL-STAR ZACH LAVINE
Global Basketball star Zach LaVine joins Team New Balance’s roster as the newest addition to the family Boston, MA - March 24, 2022 - Today, Two-Time NBA All-Star and Chicago Bulls guard, Zach...
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NEW BALANCE AND KAWHI LEONARD OFFICIALLY UNVEIL NEW VERSION OF THE KAWHI SIGNATURE SHOE AT NBA ALL-STAR 2022
New Balance and Kawhi Leonard reveal the NBA 75th Anniversary Team member’s second signature shoe during the NBA All-Star 2022 in Cleveland Boston, MA February 18, 2022 – Global athletic leader...
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JACK HARLOW OFFICIALLY JOINS NEW BALANCE FAMILY AS LATEST AMBASSADOR
Boston, MA - February 17, 2022 - Today, Grammy nominated musician Jack Harlow officially joins the New Balance family of brand ambassadors and athletes. Jack’s natural affinity for New Balance...
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NEW BALANCE HOOPS & KAWHI LEONARD EMBRACE THE OUTDOORS WITH NEW ‘NATURE OF THE GAME’ APPAREL LINE
Inspired by Kawhi’s love of the outdoors, ‘Nature of the Game’ blends fashion and function Boston, MA – April 30, 2021 – Today, global athletic leader New Balance and Team NB Athlete Kawhi Leonard...
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NEW BALANCE SIGNS BOSTON CELTICS ROOKIE AARON NESMITH
Boston, MA (April 26, 2021) – Today, global athletic leader New Balance officially announced the signing of Boston Celtics rookie, Aaron Nesmith, to a multi-year sponsorship deal. “I am incredibly...
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NEW BALANCE REVEALS THE ‘TWO WXY’ TO UNLEASH THE VERSATILITY IN EVERY BASKETBALL PLAYER
Boston, MA – March 12, 2021 – Global athletic leader New Balance officially reveals the TWO WXY, its latest performance basketball shoe and an evolution of the OMN1S, which for the past two years...
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NEW BALANCE ANNOUNCES NEW CHARITABLE INITIATIVES AS PART OF ITS “MY STORY MATTERS” SIGNATURE PROGRAM IN CELEBRATION AND SUPPORT OF THE BLACK COMMUNITY
Boston, MA – February 1, 2021 – Today, global athletic leader New Balance announced a range of philanthropic brand action initiatives aimed at supporting underserved communities and under the...
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NEW BALANCE UNVEILS 2021 BLACK HISTORY MONTH SIGNATURE PROGRAM & COLLECTION: ‘MY STORY MATTERS’
Boston, MA – February 1, 2021 – Today, global athletic leader New Balance unveiled its signature program and collection in commemoration of Black History Month 2021 entitled ‘My Story Matters’ to...
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NEW BALANCE AND KAWHI LEONARD LAUNCH ‘KAWHI CHRISTMAS’ COLLECTION
Boston, MA – December 4, 2020 – Global athletic leader, New Balance and two-time NBA Champion & Finals MVP Kawhi Leonard released the latest KAWHI signature shoe: KAWHI Christmas. Just in time for...
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DARIUS BAZLEY BASKETBALL DOCUMENTARY ‘GAP YEAR’ TO BE RELEASED ON DECEMBER 1ST
Film produced by UNINTERRUPTED in association with SLAM & RTG Features Los Angeles, CA (November 16, 2020) It was announced today that the basketball documentary GAP YEAR, starring NBA rookie...
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NEW BALANCE AND KAWHI LEONARD REVEAL NEW ‘ KAWHI SEISMIC MOMENT’ COLLECTION
Boston, MA November 10, 2020 – Global athletic leader New Balance, together with Team New Balance Basketball Athlete and NBA star Kawhi Leonard reveal the next colorway of the athletes’ signature...
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NEW BALANCE AND KAWHI LEONARD LAUNCH NEW JOLLY RANCHER COLLABORATION
Global athletic leader New Balance and 2019 NBA Finals MVP and Team New Balance Athlete Kawhi Leonard reveal the next color of the KAWHI signature shoe, the New Balance KAWHI Jolly Rancher Collection.
