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NEW BALANCE SIGNS TENNIS STAR GENIE BOUCHARD TO MULTI-YEAR SPONSORSHIP
Boston, MA – February 28, 2020 – Global athletic leader New Balance confirmed today the signing of tennis star, Eugenie ‘Genie’ Bouchard to a multi-year sponsorship deal. “I am incredibly excited...
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NEW BALANCE ANNOUNCES NEW CHARITABLE INITIATIVES AS PART OF ITS “MY STORY MATTERS” SIGNATURE PROGRAM IN CELEBRATION AND SUPPORT OF THE BLACK COMMUNITY
Boston, MA – February 1, 2021 – Today, global athletic leader New Balance announced a range of philanthropic brand action initiatives aimed at supporting underserved communities and under the...
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NEW BALANCE UNVEILS 2021 BLACK HISTORY MONTH SIGNATURE PROGRAM & COLLECTION: ‘MY STORY MATTERS’
Boston, MA – February 1, 2021 – Today, global athletic leader New Balance unveiled its signature program and collection in commemoration of Black History Month 2021 entitled ‘My Story Matters’ to...
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NEW BALANCE AND COCO GAUFF LAUNCH NEW ‘WE GOT NOW’ CAMPAIGN VIDEO
Boston, MA (August 31 st , 2020) – Global athletic leader New Balance launches a new We Got Now video as part of the brand’s campaign that started at the beginning of the year . The new campaign...
