NEW BALANCE INTRODUCES THE MEN’S AND WOMEN’S 530 “90’S REMIX” COLLECTION FOR Q3’15
BOSTON, JUNE 2015 – For Summer 2015 Boston-based New Balance will debut new 530 styles for men and women. The New Balance 530, first introduced in the 1990s as a key running silhouette, was re-released in 2014 and will be available beginning July 1 with four new men’s styles and three women’s styles for a suggested retail price of $99.95.
The collection, inspired by traditional 90’s colors, remixes neutrals such as black, navy and grey with fluorescent color pops.
About New Balance:
New Balance, headquartered in Boston, MA has the following mission: Demonstrating responsible leadership, we build global brands that athletes are proud to wear, associates are proud to create and communities are proud to host. New Balance is the only major company to make or assemble more than 4 million pairs of athletic footwear per year in the USA, which represents a limited portion of our US sales. Where the domestic value is at least 70%, we label our shoes Made in the USA. New Balance owns five factories in New England and one in Flimby, U.K. New Balance employs more than 4,000 associates around the globe, and in 2013 reported worldwide sales of $2.73 billion. To learn more about New Balance, please visit www.newbalance.com.
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Kate TetitickAssociate PR ManagerUnited Stateskate.firstname.lastname@example.org