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New Balance Unveils 2025 TCS New York City Marathon Collection, as New York Road Runners’ Official Athletic Footwear and Apparel Sponsor
New York, NY – Aug. 5, 2025 – Today, New Balance is excited to unveil the official New Balance 2025 TCS New York City Marathon Collection. The collection will be available on Thursday, Aug. 7, featuring apparel and the 2025 TCS New York City Marathon FuelCell Rebel v5. Shortly after, on Thursday, Sept. 4, the 2025 TCS New York City Marathon FuelCell SuperComp Elite v5 and NB Heat Grid will be available for purchase. Closing out with The Finisher and Post Race collection going on sale on Thursday, Oct. 9. The apparel in the collection ranges from suggested retail prices of $30-$150, and footwear ranges from suggested retail prices of $155 to $265. The TCS New York City Marathon is one of 60 adult and youth races produced by nonprofit New York Road Runners (NYRR), and is the best day of the year in New York City.
This year’s New Balance 2025 TCS New York City Marathon Collection aims to provide runners with products that celebrate the journey to race day from start to finish. This includes a reimagined TCS New York City Marathon Jacket for improved fit, ultimate mobility, evolved design, and overall comfort – while remaining true to its heritage within the marathon with the iconic Wind Cheater Stripe.
“This is our ninth year as the Official Athletic Footwear and Apparel Sponsor of New York Road Runners and the TCS New York City Marathon, and we understand the time, dedication, and consistency that go into training for race day,” said Jeff Garabedian, General Manager for Running Apparel. “We’re proud to celebrate every step of the runner’s journey – from their first training run to race day and beyond– with pinnacle performance apparel, everyday souvenirs and footwear, highlighted by iconic pieces like the TCS New York City Marathon Jacket.”
“The TCS New York City Marathon showcases the best of New York City, with tens of thousands of athletes and millions of spectators united through the transformative power of running,” said Christine Burke, Chief Commercial Officer, New York Road Runners. “We are proud to continue our partnership with New Balance as they unveil their official TCS New York City Marathon collection, which captures the energy and passion of race day.”
To kick off the training journey, on Aug. 7, runners can purchase training day essentials like Athletics Tee, RC Short, and the 2025 TCS New York City Marathon FuelCell Rebel v5 which are designed to go the distance to prepare runners for race day. The collection also features New Balance’s Ultralight premium race day apparel, the NYC Marathon Post Season Pique Track Jacket and Pants, and a variety of graphic options like the NYC Marathon Graphic Tees and NYC Marathon Sports Essential Fleece celebrating the spirit of New York City and the excitement of race day. Pieces like the NYC Marathon Ribbed Fitted T-Shirt, NYC Marathon Rib High Rise Short, and NYC Marathon Reimagined Fleece Graphic Short Sleeve Hoodie provide versatile wearable options for pre- and post-training and racing.
The FuelCell Rebel v5, which launched on July 1, features a PEBA-blended FuelCell midsole for energy return that combines a lightweight trainer with a bold design to help runners stand out. The sleek design with special edition TCS New York City details makes for the perfect training shoe to kick off the training block.
The FuelCell SuperComp Elite v5 is built for race day. Every aspect of the ultra-light, energy returning design offers innovation, geared towards runners striving toward their fastest time over a marathon.
Whether you’re racing or spectating, head to www.newbalance.com and gear up for the 2025 TCS New York City Marathon on Nov. 2.
About New Balance
New Balance, headquartered in Boston, MA, has the following purpose: Independent since 1906, we empower people through sport and craftsmanship to create positive change in communities around the world. New Balance employs 10,000 associates around the globe, and in 2024 reported worldwide sales of $7.8 billion. New Balance owns five athletic footwear factories in New England and one in Flimby, U.K. New Balance MADE U.S. footwear contains a domestic value of 70% or more and makes up a limited portion of New Balance’s U.S. sales. To learn more about New Balance, please visit www.newbalance.com; for the latest press information visit http://newbalance.newsmarket.com.
About New York Road Runners (NYRR)
A New York City-based nonprofit, New York Road Runners’ vision is to build healthier lives and stronger communities through the transformative power of running – serving nearly a half a million people annually through its races, free community events, youth running initiatives, and school-based programs across the five boroughs. During its nearly 70 years, New York Road Runners has grown from a local running club to the world’s premier community running organization, producing more than 60 adult and youth races each year, including the TCS New York City Marathon. Held the first Sunday each November, the TCS New York City Marathon features more than 50,000 runners—from the world’s best professional athletes to a vast range of runners across experience levels, ages, genders, abilities, and backgrounds. To learn more, visit www.nyrr.org.
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