LATEST NEWS

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  SYDNEY MCLAUGHLIN SIGNS WITH TEAM NEW BALANCE

  BOSTON, OCTOBER 15, 2018 – Global athletic leader New Balance announced today the signing of Sydney McLaughlin to a multi-year endorsement contract. McLaughlin joins an extensive lineup of...

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  15-OCT-2018
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  New Balance Signs Sprinter Gabby Thomas to Multi-Year Endorsement Contract

  New Balance has signed Harvard sprinter Gabby Thomas to a multi-year endorsement contract. Thomas is a native of Florence, Massachusetts and has worn New Balance throughout her collegiate career....

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  08-OCT-2018
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  UMass Boston Establishes Motley Chair to Head New Sports Leadership and Administration BA Program

  Program Funded by Record Campus Gift of $5 Million from New Balance ( Boston, Sept. 19, 2018) — The University of Massachusetts Board of Trustees today unanimously approved the creation of the Dr....

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  20-SEP-2018
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  NEW BALANCE USES ARTIFICIAL INTELLIGENCE TO CELEBRATE HOW PEOPLE EXPRESS THEIR INDIVIDUALITY DURING FASHION WEEK

  BOSTON – September 6, 2018 – Global athletic leader New Balance announces the launch of Real Time Exception Spotting on September 6 – a one-day activation that uses custom-built artificial...

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  06-SEP-2018
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  NEW BALANCE LAUNCHES THE OFFICIAL 2018 TCS NEW YORK CITY MARATHON COLLECTION

  New York, NY – September 5, 2018 – Global athletic leader and TCS New York City Marathon partner New Balance will unveil the official New Balance 2018 TCS New York City Marathon Collection at an...

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  05-SEP-2018
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  NEW BALANCE PROGRAM LAUNCHES TO PRESSURE TEST NEW IDEAS IN PERFORMANCE FOOTWEAR

  --PRJ 1.0 Shoe Combines a 90’s Aesthetic with Max Cushioning-- BOSTON, MA – For more than 100 years, New Balance has been challenging the conventions of the footwear industry from the release of...

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  20-JUL-2018
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  Boston Celtics, New Balance Unveil Newly Renovated Gymnaium For Youth At West End House Boys & Girls Club

  For Immediate Release June 21, 2018 BOSTON CELTICS, NEW BALANCE UNVEIL NEWLY RENOVATED GYMNASIUM FOR YOUTH AT WEST END HOUSE BOYS & GIRLS CLUB First joint gym renovation project between Celtics...

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  26-JUN-2018
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  METS AND NEW BALANCE ANNOUNCE NEW

  FLUSHING, N.Y., March 22, 2018 – The New York Mets and New Balance have announced a long-term landmark agreement making New Balance the official footwear and apparel company of the Mets and Citi...

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  23-MAR-2018