LATEST NEWS
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New Balance Reveals F.C. Tokyo Home and Away Jerseys
F.C. Tokyo set to debut first New Balance strips 15th January 2021, New Balance has unveiled F.C. Tokyo’s 2021 bespoke home & away kit — the first collaboration between the global athletic leader...
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Due to the ongoing COVID-19 pandemic, New Balance has decided to cancel the 2021 New Balance Nationals Indoor Championship
Due to the ongoing COVID-19 pandemic, New Balance has decided to cancel the 2021 New Balance Nationals Indoor Championship, previously scheduled to be held March 12-14, 2021 at the New Balance...
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New Balance Introduces the 57/40
--A nod to the classic 574 series, but with modern design elements-- BOSTON, January 2nd, 2021 –Global athletic leader, New Balance Athletics, Inc. is excited to introduce the new 57/40...
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New Balance Signs Elite Runner Dani Jones
Jones Joins Fellow Team New Balance Athletes in Volunteering with A Precious Child to Give Back This Holiday Season December 21, 2020, New Balance today announced the recent signing of American...
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NEW BALANCE REVEALS COSTA RICAN FOOTBALL KITS FOR 2021
Los Ticos to wear first partially recycled strips from global athletic leader
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NEW BALANCE AND KAWHI LEONARD LAUNCH ‘KAWHI CHRISTMAS’ COLLECTION
Boston, MA – December 4, 2020 – Global athletic leader, New Balance and two-time NBA Champion & Finals MVP Kawhi Leonard released the latest KAWHI signature shoe: KAWHI Christmas. Just in time for...
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NEW BALANCE AND FC TOKYO ANNOUNCE MULTI-YEAR SPONSORSHIP
<December 2nd> 2020, New Balance and FC Tokyo today announced, that the J-1 League side is to sign with the global sports brand for the start of the 2021 season, on a multi-year sponsorship deal....
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DARIUS BAZLEY BASKETBALL DOCUMENTARY ‘GAP YEAR’ TO BE RELEASED ON DECEMBER 1ST
Film produced by UNINTERRUPTED in association with SLAM & RTG Features Los Angeles, CA (November 16, 2020) It was announced today that the basketball documentary GAP YEAR, starring NBA rookie...
ATHLETE & SPORTS NEWS
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Due to the ongoing COVID-19 pandemic, New Balance has decided to cancel the 2021 New Balance Nationals Indoor Championship
Due to the ongoing COVID-19 pandemic, New Balance has decided to cancel the 2021 New Balance Nationals Indoor Championship, previously scheduled to be held March 12-14, 2021 at the New Balance...
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New Balance Signs Elite Runner Dani Jones
Jones Joins Fellow Team New Balance Athletes in Volunteering with A Precious Child to Give Back This Holiday Season December 21, 2020, New Balance today announced the recent signing of American...
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NEW BALANCE REVEALS COSTA RICAN FOOTBALL KITS FOR 2021
Los Ticos to wear first partially recycled strips from global athletic leader
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NEW BALANCE AND KAWHI LEONARD LAUNCH ‘KAWHI CHRISTMAS’ COLLECTION
Boston, MA – December 4, 2020 – Global athletic leader, New Balance and two-time NBA Champion & Finals MVP Kawhi Leonard released the latest KAWHI signature shoe: KAWHI Christmas. Just in time for...
CORPORATE NEWS
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NEW BALANCE AND COCO GAUFF LAUNCH NEW ‘WE GOT NOW’ CAMPAIGN VIDEO
Boston, MA (August 31 st , 2020) – Global athletic leader New Balance launches a new We Got Now video as part of the brand’s campaign that started at the beginning of the year . The new campaign...
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NEW BALANCE AND SYDNEY MCLAUGHLIN LAUNCH NEW ‘WE GOT NOW’ CAMPAIGN VIDEO
Boston, MA (August 25, 2020) – Global athletic leader New Balance launches the next We Got Now video as part of the brand’s campaign that started at the beginning of the year . The new campaign...
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NEW BALANCE LAUNCHES NEW GENERAL PUBLIC MASKS AFTER PRODUCING ONE MILLION MASKS FOR THE HEALTHCARE COMMUNITY IN ITS U.S. FACTORIES
June 9, 2020 – New Balance proudly announced today that it has produced more than one million general-use face masks for the healthcare community since the brand began production in late March....
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NEW BALANCE DONATES $100,000 TO GLSEN TO SUPPORT “CHANGING THE GAME” PROGRAM
Boston, MA (May 21, 2020) – For the second year in a row, New Balance Athletics, Inc. is supporting GLSEN, a United States based organization focused on championing LGBTQ+ issues for elementary...
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