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NEW BALANCE YOUTUBE SERIES WITH BREAKOUT STAR GATA SPARKS IMPORTANT CONVERSATION AROUND MENTAL HEALTH
Boston, MA – December 1, 2021 – Over the past month, New Balance has released a YouTube series entitled ‘Beyond the Run’ with actor, rapper and mental health advocate, GaTa, that follows the star...
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Bukayo Saka stars in New Balance ‘Little Chilli’ film
Bukayo Saka stars in New Balance ‘Little Chilli’ film 18th November 2021 New Balance has revealed its latest football campaign celebrating the rise of Arsenal starlet and England international...
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New Balance Reveals AS Roma 21/22 Third Kit
New Balance Reveals AS Roma 21/22 Third Kit November 2021 New Balance has revealed AS Roma’s bespoke Third kit for the 21/22 season. Revisiting the club’s long association with the Lupetto. The...
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NEW BALANCE WELCOMES MULTI-HYPHENATE STAR STORM REID AS BRAND AMBASSADOR
NEW BALANCE WELCOMES MULTI-HYPHENATE STAR STORM REID AS BRAND AMBASSADOR Boston, MA – OCTOBER 27, 2021 – Today, New Balance announced that Storm Reid, the multi-talented actress and producer, will...
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NEW BALANCE WELCOMES TIM WEAH TO THE BRAND’S ROSTER
OCTOBER 27th 2021 Today, global athletic leader New Balance announced that U.S. and LOSC Lille star Tim Weah has signed a multi-year sponsorship deal with the brand. Born and raised in Brooklyn,...
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NEW BALANCE CELEBRATES THE 50TH RUNNING OF THE TCS NEW YORK CITY MARATHON
New York, NY – October 26, 2021 – New Balance celebrates the historic 50th running of the 2021 TCS New York City Marathon with its “It’s that New York Energy” campaign. Featuring real runners and...
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New Balance Reveals Fourth Kit - ASR Edition
New Balance has revealed a bespoke Fourth kit - ASR Edition for the 21-22 season. The new design revisits the iconic badge that appeared on Giallorossi shirts between 1997 and 2013,...
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NEW BALANCE & BRAND ATHLETES LEAN ON SHARED VALUES VIA NEWLY FORMED ATHLETE ADVISORY BOARD
Boston, MA – October 18, 2021 – Today, New Balance announces the establishment of the New Balance Athlete Advisory Board, a specialized collective of professional athletes, company executives &...
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NEW BALANCE ADDS FITNESS SUPERSTAR, TRAINER AND RUNNING COACH SELENA SAMUELA TO GROWING ROSTER OF BRAND AMBASSADORS
NEW BALANCE ADDS FITNESS SUPERSTAR, TRAINER AND RUNNING COACH SELENA SAMUELA TO GROWING ROSTER OF BRAND AMBASSADORS The dynamic athlete integrates seamlessly into the brand’s We Got Now platform,...
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NEW BALANCE LAUNCHES ‘THE STOLEN STARTS,’ A GLOBAL FEMALE RUNNING COLLECTIVE THAT SEEKS TO EMPOWER ALL WOMEN THROUGH COMMUNITY
BOSTON, MA - September 29, 2021 – Today, New Balance officially announced the first iteration of The Stolen Starts, a new global community of female runners that elevates these athletes, their...
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NEW BALANCE TO HOST THE 2022 NEW BALANCE NATIONALS INDOOR CHAMPIONSHIP AT THE NEW BALANCE TRACK AND FIELD CENTER AT THE ARMORY IN NYC
Boston, MA – September 10, 2021 – Today, New Balance officially announced that the 2022 New Balance Nationals Indoor Championship is on. The event for the very best US high school track and field...
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New Balance Reveals AS Roma Shoe
AUGUST 24, 2021 New Balance has collaborated with AS Roma to create a special edition 997H shoe – a first for the Italian giants. Introduced in a striking yellow and red palette, the 997H features...
